FreeDive, new streaming service from Amazon's IMDb, offers free films, TV

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Hit TV shows such as Heroes, Fringe, Without a Trace and The Bachelor are also free to stream on IMDb Freedive.

Streaming services are where the big money is for entertainment companies which is why everyone and their uncle is trying to build their own to get a piece of the already bloated pie. Customers don't need a subscription to enjoy Freedive content, but they do need either a Fire TV device or a computer to access the content through IMDb's website.

The Amazon-owned movie database site has launched IMDb Freedive (imdb.com/freedive), a free streaming video channel available in the U.S. IMDb declined to say how many titles are initially available; the site now lists over 130 movies and 29 TV shows to stream for free. Many of those viewers spend their time in ad-free Netflix and Amazon Prime. Popular IMDb original video series are also available on the platform. The launch of IMDb Freedive expands the database into Hollywood-produced content. The content is from the worldwide movie database, or IMDb, which Amazon owns. The company has launched their new service, titled Freedive, which offers movie streaming for free, with periodic ad breaks providing their needed revenue.

Right now, there are 130 featured movies and 29 TV shows that can be streamed for free.

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"Customers already rely on IMDb to discover movies and TV shows and decide what to watch", said Col Needham, founder and CEO of IMDb, in a prepared statement.

IMDb says the Freedive catalogue will continue to evolve, with new titles added regularly.

"Titles licensed for Freedive come from studios and networks including CBS, NBCUniversal Television, Sony Pictures Entertainment/Columbia Pictures, Newmarket Films, Warner Bros".

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