A 'Swift' Impact: Tenn. voter registration skyrockets after Swift's Instagram endorsement

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"Let's say that I like Taylor's music about 25% less now".

John Della Volpe is director of polling at the Harvard Kennedy School Institute of Politics, where he leads the Harvard Public Opinion study of young Americans; he is also founder and CEO of SocialSphere, a public opinion company in MA.

In Tennessee specifically, close to half of October's new registrations took place in the 36 hours after Swift's post went up.

But Swift on Sunday told her 112 million Instagram followers that she would vote for two Democrats running in Tennessee in the USA congressional midterm elections on November 6.

Swift has more than 112 million followers on Instagram, where on Sunday she criticized Tennessee Senate candidate and GOP Rep.

Other celebrities have joined in to urge their followers to visit Vote.org, including Rihanna, who Tuesday encouraged her 65 million Instagram followers to register. Although she didn't mention Trump, she did denounce Marsha Blackburn, the Trump-endorsed Republican running against Bredesen in Tennessee.

More than 166,000 people across the USA submitted new registrations on Vote.org between Sunday and noon Tuesday, with about 42 percent of the registrants falling between ages 18 and 24, officials at the site said.

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But the total number of people who have registered since Swift's post, especially young people, has exceeded the number of new registrations in any similar period since Vote.org launched in 2016, a company spokeswoman said.

"These are not MY Tennessee values", Swift wrote.

'She believes businesses have a right to refuse service to gay couples.

Who knew that an Instagram post from Taylor Swift would turn the world of politics on its head like this? More broadly, Swift said that she supports LGBTQ rights, and that "the systemic racism we still see in this country towards people of color is terrifying, sickening and prevalent". For reasons that remain unclear, she has developed a strong following among neo-Nazis; on far-right message boards, white nationalists regularly declared Swift an "Aryan goddess" and falsely attributed quotes from Adolf Hitler to her. Of course, context and timing matter greatly. She serves in the United States House of Representatives.

The endorsement caused ripples in political spheres, with everyone from pundits to the president weighing in on what they thought of her political leanings and affiliations. Swift is not immune to these concerns. Country artists have weighed in on other state races, including country duo Brothers Osborne playing at a campaign event for Karl Dean, a Democratic candidate for governor. "Our basic right to keep a firearm in the home for self-defense hangs in the balance", said Chris Cox, head of the NRA's lobbying arm. Six of the top 20 millennial markets are in the toss-up states of Texas and Florida.

Meanwhile, many online have pointed out that Swift wading into politics in support of the Democrats puts her again at odds with United States rapper Kanye West - a vocal supporter of President Trump and frequent wearer of a Make America Great Again hat.

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