Late on Thursday, Musk was filmed drinking whiskey, briefly smoking marijuana and wielding a Samurai sword during a 2-1/2-hour live Web show with comedian Joe Rogan that swiftly spread across social media.
But that's not it.
On Friday morning, Tesla's Chief Accounting Officer Dave Morton made his resignation from the company public.
At the same time that a video of Musk's wacky weed affair was going viral, reports surfaced that two top execs at the embattled electric-car maker abruptly departed.
"One of those investors, Ross Gerber, told Business Insider's Graham Rapier Musk has "lost a lot of confidence in some of his core investment community".
"Since I joined Tesla on August 6th, the level of public attention placed on the company, as well as the pace within the company, have exceeded my expectations", he said, according to The Associated Press.
Philippe Houchois, an analyst at Jefferies Group LLC with a hold rating on Tesla shares, said that Musk "seems to be on a slightly self-destructive bent". Although he abandoned the idea less than three weeks later, he remained under investigation by the SEC. Instead of the interview sparking larger conversations about those topics, Musk's pot smoking during it quickly turned into a meme. In an Instagram post from the August weekend spent at Musk's residence, Banks claimed the Tesla CEO had taken LSD.
Bloomberg also reported Tesla's chief people officer Gaby Toledano would not return from a holiday just over a year after joining. The San Francisco office of the Securities and Exchange Commission is investigating Musk's tweet about having "funding secured" - a proposition that proved dubious - as well as broader issues surrounding company disclosures about production goals with the midsize Model 3, which Tesla is counting on to drive up revenue and stabilize its finances. Rogan said, as he lit what appeared to be a joint on camera. Marijuana is legal for medical and recreational use in California, where the interview was recorded.
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Tesla has long struggled with high turnover involving its senior executives, and its finance team in particular has gone through a period of significant tumult.
"It's quite hard to run companies". He took leave from the company in 2015 but rejoined to work on the Semi truck revealed in November of previous year.
Back in April 2016, Air Force awarded Musk's company with almost $83 million to launch a GPS III satellite, and extended contracts in the following years.
"We're taking vast amounts of carbon from deep underground and putting this in the atmosphere - this is insane", Musk said, a reference to the consumption of fossil fuels around the world. "I mean, it's legal, right?" he asked.
Now, as the smoke clears, Musk's electric vehicle company finds itself facing dire straits.
Especially freakish moments involving the Tesla chief of late include disparaging remarks about Vernon Unsworth, a Briton who helped save boys trapped in a Thai cave and the abrupt shutdown of Wall Street analyst's questions during a contentious earnings conference call.
Tesla reached that level in late June, but did so by working around the clock and hastily adding a third assembly line in a very big tent outside its factory in Fremont, California - a measure that auto-manufacturing experts had never seen before.